Training & Consulting Services

Follow the sign |Training image

Planning conferences and events aren't easy but working with Follow the Signs is. Our aim is to 1) identify your training needs, to 2) synthesize content specific information to create specialized presentations and/or training sessions, and to 3) motivate your audience by providing an enriching presentation and/or workshop at your event. Whether you know exactly which topics you would like covered or you are searching for ideas - we can help you.

WE OFFER:

  • Presentations and breakout sessions
  • Workshops and webinars
  • Train-the-trainer workshops
  • Ongoing technical assistance & consulting
  • Tobacco retail market visits & retail marketing surveillance
  • Book signing events

OUR ON-SITE SPEAKING AND TRAINING SERVICES ARE AVAILABLE TO MEET THE NEEDS OF A WIDE RANGE OF AUDIENCES, INCLUDING:

  • Policy makers and legal professionals
  • Individuals who were incarcerated
  • Human service and medical professionals
  • Individuals that have or have had a substance abuse disorder
  • Law enforcement professionals
  • Victims of abuse and/or bullying
  • Members of the military
  • Concerned citizens and parents
  • Faith-based, youth, and community leaders
  • Media representatives
  • Professors, teachers, and students age (12+)
  • Tobacco retail surveyors and compliance officers
  • Researchers and evaluators

WE ASSIST OUR CLIENTS WITH ACHIEVING A WIDE RANGE OF OBJECTIVES, INCLUDING (BUT NOT LIMITED TO):

  • Developing culturally appropriate education and prevention materials.
  • Creating and/or enhancing programs, presentations, fact sheets, and/or other educational materials.
  • Developing, implementing, integrating, and/or supporting new policies.
  • Providing youth and community education.
  • Conducting community outreach and community mobilizing.
  • Creating, enhancing, and/or conducting retail assessments to expose disparities in access to unhealthy products.
  • Understanding tobacco industry marketing practices and forecasting tobacco industry marketing shifts.
  • Identifying, monitoring, and reporting 1998 Master Settlement Agreement and 2009 Tobacco Control Act violations.

SOME OF OUR TOPICS INCLUDE:

  • La Tanisha’s personal story working for the tobacco industry and/or overcoming abuse (e.g., bullying, corporate bullying, abuse).
  • Tobacco marketing strategies (e.g., price, product, promotion, presence/placement).
  • Tobacco Industry marketing in urban and/or suburban/rural communities.
  • Predatory tobacco retail marketing practices aimed at vulnerable populations (e.g., youth, low socioeconomic status communities).
  • The history of African Americans and tobacco.
  • Tobacco industry recruitment of college-aged youth and non-tobacco users.
  • Health hazards of leading tobacco products and electronic nicotine delivery devices (ENDs).
  • Health hazards of tobacco smoke and END vapor.
  • Conducting retail assessments to expose disparity in access to tobacco.
  • Overcoming fear of public speaking.